Cycling through all six. Tap any point to stop.

Measured on six things

AI visibility tracking and optimization for B2B buyer jou...

Growth

Real, timely problem with a specific wedge — buyer-stage tracking plus fix-and-rescan, not just dashboards. Category is crowded (Profound, Otterly, AthenaHQ) and the moat is thin. Domain is 0.3 years old.

Screenshots

1 / 2

Monroya

About this app

Monroya is an AI visibility platform that tracks how ChatGPT, Claude, Gemini, and Perplexity answer real buyer questions about your company across the entire buyer journey. It identifies gaps where your brand is missing from AI-generated answers, provides prioritized actions and drafts content to fix them, and then re-scans to verify improvements. Key features include multi-provider scanning, buyer-stage tracking (Discovery, Evaluation, Decision, Retention), competitor comparison, source mapping (including Reddit gaps), and AI-generated drafts with hallucination checks. It's designed for B2B marketing teams, agencies, and demand gen teams looking to optimize their presence in AI search. Pricing starts at $79/month with a 7-day free trial.

Key features

1Multi-provider AI scanning across ChatGPT, Claude, Gemini and Perplexity with buyer-journey stage tracking (Discovery, Evaluation, Decision, Retention).
2Gap identification with prioritized opportunity queue, AI-generated content drafts, and re-scans to verify whether fixes actually moved visibility.
3Competitor comparison, source gap analysis including Reddit thread discovery, and executive briefing with shareable reports.

Target customer profile

Drawn from the product itself, not from a survey.

Demographic

B2B SaaS marketing teams at Series A or growth-stage companies

Pain points

Competitors appear in AI answers for category queries, but they don't know why or how to close the gap.

Primary needs

Identify AI visibility gaps, get actionable steps to improve, and measure impact on pipeline.

Demographic

Digital marketing agencies managing multiple B2B clients

Pain points

Clients want AI visibility reporting but existing tools are too technical or lack actionable insights.

Primary needs

White-label reporting, multi-client dashboards, and prioritized recommendations to show ROI.

Demographic

Demand generation and content marketing teams at category challenger brands

Pain points

Incumbents dominate AI answers, making it hard to gain consideration without a clear strategy.

Primary needs

Prompt-level insights, content drafts, and competitive intelligence to displace incumbents.

Scout Review

Written by AI from measured evidence, scored out of 100.

Monroya is a well-built entrant in the AI-visibility category, and it's aimed at a problem that is only getting bigger: B2B buyers ask ChatGPT, Claude, Gemini and Perplexity who to trust, and most brands have no idea whether they're in the answer. The product's angle is sharper than most — it doesn't just report visibility, it maps it across Discovery, Evaluation, Decision and Retention, names the gap, drafts the fix, and re-scans to prove it moved. The free no-signup check and card-free trial make it easy to evaluate, and the docs are unusually candid about how the scoring actually works. Speed is strong (82 mobile / 94 desktop), security headers are near-complete (12/13, DMARC missing), and accessibility is close (93/100 with three fixable failures). The real questions are competitive, not technical: Profound, Otterly and AthenaHQ are chasing the same buyers, and the differentiators here are features rather than structural advantages. At $79 to enter, it's a low-risk bet for a B2B marketing team that wants to stop guessing.

Measure by measure

Usability

Free no-signup AI check (~20s), 7-day trial without a card, and a genuinely technical docs page explaining both scores. Tier limits are explicit. Onboarding is fast but the product surface is dense.

Design

Dark, modern SaaS landing with a clear hero, buyer-journey matrix, and honest 'demo data' labels. Pricing page is tidy and scannable. Polished but not distinctive versus Profound or Otterly.

Speed

Lighthouse mobile 82/100 (LCP 3.2s, CLS 0, TBT 111ms), desktop 94/100. Layout is stable and low-jank; the 3.2s mobile LCP is the one real drag. No user lag complaints found.

Security

12/13 security-header checks pass: HTTPS enforced, HSTS, CSP, frame protection, secure cookies, SPF. DMARC is missing. No SOC 2, ISO or pen-test claim found in collected content.

Accessibility

Lighthouse a11y 93/100, but three real failures: insufficient color contrast, links distinguishable only by color, and mismatched accessible names. Responsive layout; no WCAG statement published.

Growth

Improvement areas

No DMARC record and no published SOC 2, ISO or pen-test documentation — will slow enterprise procurement.
Three Lighthouse accessibility failures (contrast, color-only links, accessible-name mismatches) and no WCAG statement.
Differentiation is feature-level rather than structural; Profound, Otterly and AthenaHQ sell the same core promise.

Design & Usability

Monroya's site is a competent, modern dark-mode SaaS build: a clear hero, a buyer-journey matrix that actually shows the Discovery/Evaluation/Decision framing, and a pricing page with a full feature-comparison table. The honest 'Demo data. Fictional company. Real product.' labels are a nice touch, though they repeat so often the page starts to feel like a wireframe. Usability is where it earns its keep: a free instant AI check with no signup (~20 seconds, ChatGPT + Gemini), a 7-day trial that doesn't ask for a card, and a docs page that mechanically explains the difference between AI-readiness and visibility scoring — including which crawlers are weighted and why. Tier limits (15/50/100 prompts, 2/8/30 manual scans, 15/50/150 drafts) are stated plainly. The friction is density: this is a lot of product to learn, and Starter's 2 manual scans a month will feel tight fast.

Speed & Security

Speed is a genuine strength. Lighthouse gives mobile 82/100 and desktop 94/100, with CLS at 0 and TBT at 111ms — the layout is stable and the main thread stays quiet. The one soft spot is a 3.2s mobile LCP, which is slower than it should be for a marketing page but not alarming. No user complaints about lag surfaced in the collected evidence. Security is solid on the transport and header layer: HTTPS enforced, HSTS, CSP, frame protection, X-Content-Type-Options, Referrer-Policy, Permissions-Policy, secure cookies and SPF all present — 12 of 13 probe checks. The miss is DMARC, which matters for a product that emails prospects and customers. Beyond headers, there's no published SOC 2, ISO 27001, pen-test summary or bug-bounty program in the collected content, so enterprise buyers will have to ask. For a young B2B tool handling client brand data, that's a normal gap at this stage, not a red flag — but it's the thing that will slow down larger deals.

Accessibility & Growth

Accessibility lands at a solid-but-imperfect 93/100 on Lighthouse, with three concrete failures: background/foreground contrast, links distinguishable only by color, and visible text labels that don't match accessible names. Those are fixable in an afternoon and they matter for a product whose whole pitch is 'make yourself readable.' The site is responsive and the heading structure is clean, but there's no published accessibility statement or WCAG conformance claim, so buyers with procurement requirements will have to ask. Growth is the more interesting question. The problem Monroya names is real and getting more urgent: buyers ask ChatGPT who to trust, and if your brand isn't in the answer you never know it happened. The wedge is specific — buyer-journey stage tracking plus prioritized fixes and re-scans, rather than another dashboard — and the $79 entry point undercuts most of the category. The honest limit is that Profound, Otterly and AthenaHQ are all selling the same core promise, and 'we also surface Reddit gaps' is a feature competitors can copy in a quarter. The category has headroom; the moat does not, yet.

Conclusion

If you're a B2B marketing lead who has watched a competitor get named in an AI answer and had no idea why, Monroya is worth the free check — it costs you twenty seconds and no signup. The 7-day trial is genuinely frictionless, and the buyer-stage framing is more useful than a single visibility number. Go in with clear expectations: this is an early product from a young company (domain registered mid-2026), there's no SOC 2 or accessibility statement yet, and the category is crowded. But the core loop — scan, find the gap, draft the fix, re-scan — is the right shape for the problem, and the pricing is aggressive enough that testing it against Profound or Otterly is a reasonable use of a quarter. Watch whether the roadmap deepens the buyer-journey analytics or just adds more providers; the former is a moat, the latter is a feature list.

Suggestions for improvement

Publish a DMARC record — it's the one missing piece in an otherwise complete email security posture.
Fix the three Lighthouse a11y failures: contrast ratios, color-only links, and accessible-name mismatches.
Add a public accessibility statement and, when ready, a SOC 2 or pen-test summary for enterprise buyers.
Sharpen the differentiation: buyer-stage analytics is the wedge — lead with it, not with provider count.

How we score

Alternatives comparison

Named competitors, point by point. Nobody paid to appear here or to be left out.

	Monroya	Profound	Otterly	AthenaHQ
AI provider coverage	ChatGPT, Claude, Gemini, Perplexity	Multiple major AI models	Multiple AI search engines	AI and traditional search
Buyer-journey stage tracking	Yes — Discovery, Evaluation, Decision, Retention	Visibility tracking, not stage-mapped	Not a core feature	Not a core feature
Actionable fix generation	Prioritized queue plus AI drafts and re-scan verification	Optimization guidance	Analytics and monitoring focus	Content optimization tools
Entry pricing	$79/month with 7-day free trial, no card	Not verified in collected evidence	Not verified in collected evidence	Not verified in collected evidence
Free preview without signup	Yes — instant AI check, ~20 seconds	Not verified in collected evidence	Not verified in collected evidence	Not verified in collected evidence