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Measured on six things
Free AI face rating and face analyzer: a 478-landmark scan in your browser, no signup required.
Security
27HTTPS is not enforced, and there's no HSTS, CSP, frame protection, Referrer-Policy, SPF or DMARC — 1/13 on the header checklist. For a product that ingests selfies, that's a thin posture. The 2-hour auto-delete claim is unverified.
Screenshots
1 / 2

About this app
TheFaceRating gives you a free AI face rating in seconds. It scans 478 facial landmarks right in your browser, no signup required, and explains your proportions and symmetry. Then it goes further: 12-season color analysis to find the shades that suit you, plus AI hairstyle and outfit virtual try-on.
Key features
- 1Free on-device face rating: 478 landmarks, 0–100 harmony score, no signup required
- 212-season personal color analysis with palette swatches and neckline preview
- 314 AI try-ons on your real photo: hairstyles, necklines, glasses — identity-locked
- 4One-time $7.99 full report with 11 proportions, face shape, and 30-day styling plan
Target customer profile
Drawn from the product itself, not from a survey.
Scout Review
Written by AI from measured evidence, scored out of 100.
TheFaceRating is a well-designed, fast, no-signup face-rating tool that does the free part genuinely well and charges a fair one-time $7.99 for the styling report. The example-rating block is the best thing on the page — real numbers, real palette, real try-ons. The live demo panel is a blank placeholder, the security headers are essentially absent, and the accessibility audit has two fixable failures. None of that is fatal; all of it is fixable. The product's real bet is that a free on-device scan with no account beats a subscription paywall, and on the evidence of the site, that bet is reasonable.
Measure by measure
Usability
68No-signup free scan, clear three-step explainer, and a real guides library covering measurements and competitors. Paid tier is a clean one-time $7.99. Onboarding cues in the upload area are thin.
Design
71Cohesive navy/teal/cream palette, strong hero CTA, and a genuinely useful example-rating block with real numbers. The live demo panel is a blank placeholder, and the free-tools grid feels cramped.
Speed
74Lighthouse 87 mobile / 97 desktop with CLS 0 and TBT 121ms. Mobile LCP of 3.8s is the weak spot — the hero image is doing the damage. On-device scanning keeps server round-trips out of the loop.
Security
27HTTPS is not enforced, and there's no HSTS, CSP, frame protection, Referrer-Policy, SPF or DMARC — 1/13 on the header checklist. For a product that ingests selfies, that's a thin posture. The 2-hour auto-delete claim is unverified.
Accessibility
70Lighthouse 93/100 with two real failures: prohibited ARIA attributes and insufficient color contrast. No accessibility statement or WCAG claim published. English-only, but responsive and keyboard-navigable per the visual audit.
Growth
58Real problem, specific wedge: free on-device scan with no signup, then a $7.99 one-time styling report. Crowded category with paid incumbents, but the no-account free tier is a genuine differentiator.
Improvement areas
- Security headers: HTTPS enforcement, HSTS, CSP, frame protection, SPF and DMARC all missing (1/13)
- Live demo panel renders as a blank placeholder at 0/478 points — no example output
- Mobile LCP 3.8s from an unoptimized hero image; two Lighthouse a11y failures (ARIA, contrast)
- No accessibility statement, no security page, and the 2-hour auto-delete claim is unverifiable
Design & Usability
TheFaceRating's design is the strongest part of the product. The navy/teal/cream palette is consistent, the hero CTA is unmissable, and the example-rating block — a real photo with 78/100, symmetry 95/100, and five Deep Winter swatches — does more selling than any copy on the page. The weakness is the 'live scan demo' panel, which renders as a blank dark placeholder at 0/478 points until you upload. That's a demo that doesn't demo. Usability is solid: no signup, a three-step explainer, and a genuinely deep guides library covering measurements, hairstyles, and competitor comparisons. The $7.99 one-time report is a clean, honest price. What's missing is onboarding polish in the upload area — no privacy reassurance at the point of upload, no loading state, no example of what happens next.
Speed & Security
Speed is a genuine strength: Lighthouse 87 on mobile and 97 on desktop, CLS 0, TBT 121ms. The one soft spot is mobile LCP at 3.8s, which is the hero image and fixable with a preload and a modern format. On-device scanning means the heavy compute never touches a server, which is both a speed and a privacy argument. Security is where the product is weakest. The HTTP probe found HTTPS not enforced, no HSTS, no CSP, no frame protection, no Referrer-Policy, no SPF, no DMARC — 1/13 on the checklist. For a product that ingests selfies, that's a real gap, not a missing-signal gap. The site claims photos auto-delete within two hours and are never used for training, but there's no security page, no audit, no bug bounty, and no way to verify the claim. Fixing the headers is a day's work and would move this dimension substantially.
Accessibility & Growth
Accessibility lands at 93/100 on Lighthouse with two concrete failures: prohibited ARIA attributes and insufficient color contrast. Neither is fatal, both are fixable, and the absence of an accessibility statement or WCAG claim is normal for a product this young. The site is responsive and keyboard-navigable per the visual audit, and English-only. Growth is the more interesting question. The problem is real — people want to know their face shape, their color season, and what haircut suits them — and the wedge is specific: a free, on-device, no-signup scan that produces a real 0–100 score and then upsells a $7.99 one-time styling report with 14 try-ons. That's a better offer than the subscription incumbents. The category is crowded (TheFaceReport, Umax, Qoves, PinkMirror, FaceIQ all have alternative pages written against them), and the domain is brand new, so traction is unproven. But the idea has room: the free tier is the acquisition engine, the paid report is the conversion, and the try-on gallery is the retention hook. It's a competent, differentiated play in a category with headroom.
Conclusion
If you're going to ask people for a selfie, the least you can do is enforce HTTPS and ship a CSP. That's not a compliance checkbox — it's the difference between a product people trust with their face and one they screenshot and close. The design and speed are already there. The security and the demo panel are the two things standing between this and a genuinely good product.
Suggestions for improvement
- Enforce HTTPS, add HSTS, CSP, frame protection, Referrer-Policy, SPF and DMARC — the 1/13 header score is the biggest single fix available
- Replace the blank live-demo placeholder with a pre-loaded example scan so visitors see the product working before they upload
- Preload the hero image and serve it as WebP/AVIF to bring mobile LCP down from 3.8s
- Fix the two Lighthouse a11y failures (ARIA attributes, contrast) and publish a short accessibility statement
Alternatives comparison
Named competitors, point by point. Nobody paid to appear here or to be left out.
| Free tier without signup | Yes — on-device 478-landmark scan, no account | Not verified | Not verified | Not verified | Not verified |
|---|---|---|---|---|---|
| Pricing model | Free scan; full report from $7.99 one-time | Not verified | Not verified | Not verified | Not verified |
| AI try-on / styling preview | 14 try-ons: 6 hairstyles, 4 necklines, 4 frames | Not verified | Not verified | Not verified | Not verified |
| 12-season color analysis | Yes — palette, best/avoid colors, neckline preview | Not verified | Not verified | Not verified | Not verified |
| Data privacy / photo handling | On-device scan; photos auto-delete in 2 hours (claimed) | Not verified | Not verified | Not verified | Not verified |
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